The Content
What I Create
Welcome to Muva’s World.
Swipe to explore →
About
About Muva Jo
Jonisha Sims
Tampa, Florida
Lifestyle • UGC • Travel • Wellness • Beauty
Lifestyle Content CreatorUGC CreatorSocial Media Marketing Specialist
Hi, I'm Muva Jo, a lifestyle content creator, UGC creator, and social media marketing specialist based in Tampa, Florida. I create authentic, engaging content centered around lifestyle, wellness, beauty, food, travel, and content creation while helping brands connect with audiences through relatable storytelling.
My content blends creativity with strategy, allowing brands to build trust, increase engagement, and inspire purchasing decisions through high-quality short-form video and lifestyle photography.
The Audience
Audience at a Glance
1.1M+
Total Impressions
TikTok + Instagram
950K+
Total Views
Unique viewers reached
54.7K+
Total Following
TikTok
Instagram Insights
Instagram Analytics
Recent Performance
119,999
Unique Viewers
166K
Reels Views
59K
Stories Views
41K
Post Views
15K
Reels Interactions
5.2K
Post Interactions
1.5K
Story Interactions
2,479
Profile Visits
153
Bio Link Taps
Gender
86%+ of Muva Jo's Instagram audience is female.
Women86.4%
Men13.6%
Age
73% of her audience is between ages 18–34.
13–171.6%
18–2420.6%
25–3452.3%
35–4417.2%
45–545.7%
55–641.8%
65+0.9%
Geography — Top Countries
Nearly 70% U.S.-based audience.
United States69.8%
Nigeria2.8%
Brazil2.7%
Mexico2.2%
South Africa2.2%
Largest Audience Segment
Women & young adults ages 25–34
Her single largest audience segment — the core demographic brands reach through Muva Jo.
TikTok Insights
TikTok Analytics
Audience Reach — Last 60 Days
Period: June 11 – August 9
831K
Total Viewers
486.1K
New Viewers
+15.4%
Total Viewers Growth
+23.7%
New Viewers Growth
486K+ new viewers reached in 60 days.
54,726
Total TikTok Followers
Viewer Demographics
88% Female Viewership.
Female88%
Male11%
Other1%
Follower Demographics
Female74%
Male26%
Content Categories
What I Create
LifestyleWellnessBeautyFoodTravelContent Creation
Trusted By
Brands I’ve Worked With
Topicals
Collaboration
Let’s Work Together
01Sponsored Content
02UGC Creation
03Travel Partnerships
04Product Campaigns
05Brand Ambassadorships
06Event Appearances
07Event Hosting
08Brand Events
09Press Trips
Travel & Availability
Based in Tampa, Florida
Available For
Domestic TravelInternational TravelBrand EventsPress Trips
Available for travel-based campaigns, experiential partnerships, and brand-hosted events worldwide.
Let’s Talk
Let’s Make Something Worth Talking About.
For partnerships, campaigns, events, and collaborations, tell me a little about what you have in mind.